The Numbers Don't Lie: Women Are Taking Over the Dock

37% and climbing: what's happening with women and fishing.

Women now make up roughly 37% of the U.S. angling community, and the growth trend is hard to miss: female participation grew by about 34% between 2015 and 2025, adding millions of new anglers over that stretch. This isn't a niche shift — it's one of the fastest-growing segments in the entire sport.

Ask around and you'll hear similar reasons everywhere: seeing other women fish and post about it online builds confidence, more charters and outfitters are creating welcoming (not intimidating) environments, and women are simply feeling freer to pursue something they always wanted to try.

For a lot of these women, fishing isn't something they grew up doing — it's brand new, picked up as an adult, often alongside a friend or their own kids. And when you're stepping into something unfamiliar, in a space that can still feel a little male-dominated, feeling physically comfortable in what you're wearing matters more than people give it credit for. Gear that fits right and doesn't distract you is one less thing standing between you and actually enjoying the day.

That's exactly what we build for. The Coastal Current Women's Sun Shirt and the Offshore Drift Women's Bamboo Sun Shirt give you two different fits and fabric feels to choose from, with so many more styles in the pipeline.

If you're one of the millions of women who picked up a rod in the last few years — welcome. We built this for you.